Fashion lovers and autumn style enthusiasts: mark your calendars! On Sunday, October 11, the season’s most anticipated shopping event returns: the Fashion Festival at Serravalle Designer Outlet!
For one day only, Europe’s largest shopping destination transforms into a bargain lover’s paradise, featuring over 300 items from iconic brands at an extra 70% off outlet prices.
Whether you’re looking for the perfect coat to brave the crisp autumn days in Milan, a classic pair of sneakers, or a statement accessory to complete your look, you’ll find endless inspiration to refresh your wardrobe.
Explore exclusive deals across top designer boutiques including adidas, Armani, Birkenstock, Nike, Michael Kors, Carhartt WIP, The North Face, Timberland, Guess, and many more.
The Serravalle Fashion Festival is about more than just unbeatable prices on designer labels. To recharge between store visits, stop by any of the outlet’s many cafes and restaurants for a delicious lunch, a quick bite, or a relaxing aperitivo with friends before heading back to Milan.
Why Take the Dedicated Zani Viaggi Shuttle Bus?
Convenient Milan Pick-Up Points
Board directly from central Milan at easily accessible locations connected to the metro network (Largo Cairoli and Central Station).
Travel in Total Comfort
Sit back and relax on modern Gran Turismo coaches equipped with premium amenities. Unwind, read a book, or map out your shopping route along the way!

Event Details & How to Book
When: Sunday, October 11
Outlet Hours: 9:00 AM – 8:00 PM
Zani Viaggi Shuttle Service: Morning departures from Milan with evening return trips (exact schedules available during booking).
Seats on the shuttle bus for the Serravalle Fashion Festival are limited, and demand for October 11 is extremely high! Don’t risk missing out or dealing with the drive yourself.


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